Handbag Clinic's Exclusive Fashion Night at Aveika: Full Event Recap

Handbag Clinic's purchasing manager, Charlotte, recaps a night of cocktails, fashion and handbags in association with Scarlett Moffatt and Capital FM

Posted on May 25th 2016

Handbag Clinic's Exclusive Fashion Night at Aveika: Full Event Recap

Handbag Clinic's purchasing manager, Charlotte, recaps a night of cocktails, fashion and handbags in association with Scarlett Moffatt and Capital FM

Posted on May 25th 2016


This month we have been running a competition in association with Capital FM in the North East, giving 50 entrants the chance to join us for an exciting night of fashion, cocktails and of course handbags! On the night we also offered the chance to win a Mulberry Double Zip Bayswater worth over £1000 to one of our lucky guests.

 

The competition event was held at Aveika on the 12th of May. This new restaurant and bar is located on Newcastle’s beautiful quayside, with an eclectic menu of modern Japanese cuisine and a gorgeous vibrant interior.

 

For the event we also welcomed Capital FM’s talented breakfast host Scarlett Moffatt, who rose to fame appearing on GoggleBox and is now a radio presenter and author, to introduce the event and announce our winner on the night!

Handbag Clinic's Exclusive Fashion Night at Aveika: Full Event Recap

Working alongside Capital and our Newcastle store I planned and managed the event. Initially, we had our Big Pink Bag promoting the event in the centre of Newcastle the weekend before which was well received as usual. Everyone always wants to take a quick selfie with our huge pink Birkin inspired bag and unsurprisingly it was the centre of attention during the promotion of our event.  

 

On the day of the event I met our beautiful models and headed to Glam Squad Express who were providing hair and make-up for the evening. As the girls were being glammed individually, I worked with the group explaining the choreography for the show, as well as making sure everyone knew what they were wearing and of course which designer handbags they would be exhibiting.

 

Once the girls were ready, we headed to Aveika, who had prosecco and canapes waiting for our VIP guests upstairs. Soon the bar was packed with handbag enthusiasts browsing our pop-up shop and mingling with Scarlett, as well as indulging in the 2-4-1 cocktails offer which was available all night and went down a storm! 

Handbag Clinic's Exclusive Fashion Night at Aveika: Full Event Recap

As the evenings entertainment was due to begin, everyone grabbed a surrounding space to get a view of the catwalk. Scarlett and Capital FM’s Martin Lowes took to the stage to introduce the fashion show. The fashion show was showcasing clothing by Novo London, whose stylish structured outfits perfectly complimented some of Handbag Clinic’s finest handbags. Our models were incredible, owning the stage and showing off every piece of their individual outfits which looked stunning. We even had Miss Aveika herself, Hannah Hailes, modelling one of our little Chanel numbers in style. 

Handbag Clinic's Exclusive Fashion Night at Aveika: Full Event Recap

Next up was the moment everyone had been waiting for, the competition! As Scarlett and Martin took to the stage once again, all of the VIP’s crowded around the balconies in anticipation. Scarlett picked two names out of a jar and announced that Lisa Guthrie and Claire Hunter were our lucky VIP’s, who were one question away from snapping up that Mulberry bag for themselves!

 

Once the excited ladies got to the stage, Scarlett wished them luck accompanied by three of our stunning models, who came on stage each with a handbag. Scarlett then read out the all-important question: “If you were to purchase these three handbags in a department store they would come to £3075, how much would they be if you were to purchase them in Handbag Clinic?”

 

Our finalists did some quick workings out in their heads and both wrote down their final answer. It was a tense moment and they both looked nervous as they placed it into an envelope, sealed it and waited.

 

The results were in and then passed to Scarlett to calculate the results. She took to the microphone and announced the winner was…Lisa Guthrie! Overjoyed, Lisa ran the length of the stage jumping and screaming, then hugged Scarlett as our host congratulated her on her momentous win. 

Handbag Clinic's Exclusive Fashion Night at Aveika: Full Event Recap
'And The Winner Is'...Lisa Guthrie poses with Scarlett Moffatt & Martin Lowes of Capital FM whilst clutching her brand new Mulberry Bayswater!

We headed outside for some photos with the lucky winner, as they posed together Scarlett and Lisa chatted about outfits to go with Lisa’s bag and tips to look after it. I suggested a protection treatment would be perfect to keep the bag looking sparkling and flawless, so we provided Lisa with one of our Essentials Care Kit’s which will be reviewed on her own personal fashion blog: www.triedandtesteduk.co.uk in the coming weeks.

 

We look forward to our next event, after the success of this one. It was a pleasure to give something back to the customers and fans who have been so fantastic since we arrived in Newcastle and we hope everyone enjoyed themselves as much as we did! 

 

Charlotte Staerck

 

Handbag Clinic Purchasing Manager 

 

 

 

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